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I can’t figure out the inconsistency between success in movies and TV, and sales in comics.

Sometimes, the connection is close. Of the 1000 best-selling comics last year, the most popular included STAR WARS, ORPHAN BLACK, and INVINCIBLE IRON MAN (http://www.comichron.com/monthlycomicssales/2015.html). And the best-selling graphic novels included WALKING DEAD and the AVENGERS-related CIVIL WAR.

On the other foot, THE FLASH is doing well on TV, but the comic book ranked no higher than 420 of the top 1000 comics. Among the top 1000 graphic novels, the best-selling FLASH-related book was a respectable 41 — but that rank put it below lesser-known properties such as WICKED & DIVINE, SEX CRIMINALS, and RAT QUEENS.

Now, it’s no news that popular movies don’t always lead to popular comics; that’s been evident since the first SUPERMAN movie back in 1978. If it were always true, then I’d understand what’s going on.

But when screen success sometimes leads to print success and sometimes doesn’t, I am intrigued and confused.